PARA SA PAG-UNLAD

Farmers are heroes in disguise. The concept of this advocacy is to highlight the importance of farmers in the society and at the same time raise an advocacy of protecting the agricultural industry-- from crops to people

Inspiration

“As we all know, the Philippines is an agricultural country. We are blessed with crops and plants that we can be proud of. However, the industry is not being prioritized making the people within the industry suffer. ”

Purpose of the Advocacy

Para sa Pag-unlad is inspired of the farmer's sacrifices. Being one of the foundation of the country, the creator wants to advocate their importance. It is also a way to show the gratefulness people should have towards the farmers. Working under the sun continuously, be suffer when crops are affected by disasters and waiting months to get paid are traits of a hero.

The purpose of the advocacy driven poster is to send a message to the viewers that people should be grateful to farmers. Their job is not to be ridiculed as to what society is doing today. It also extends to getting donations, project initiators and government attention for the farmers.

Execution

“Photography is the center of the poster's execution. It is to capture the natural beauty of the environment of farmers. ”

It comes with a poetic caption that stirs up people's curiosity of their roles in the society. The caption is intended to question its audience of how they will use their power in initiating change.tention